Sales 101 with Dawn Deeter

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Some salespeople are born with it. Some jump into the sales pool, and it's sink or swim. But there's something new emerging at universities across the country. College courses in sales training. 

Today, Jeff and Christie welcome Dawn Deeter, professor and creator of the National Strategic Selling Institute at Kansas State University. Dawn's program delves into how communication has evolved in sales, the importance of the prospect list, role play, how to bounce back from rejection, and coaching for effort to get results. 

This not only creates a talented pool of candidates for companies, but these graduates are proven to integrate far more quickly and begin bringing in revenue much faster once they join a sales team.

Learn more about Dawn here 

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We have a LinkedIn Community where we're posting clips and having discussions about the episodes. Join us!

Don’t forget to subscribe rate and review our podcast. It only takes a second and helps us make more podcasts for you.

The Why and The Buy is a Pod About It Production.