26 What Motivates You?

Motivation is a fire from within. @stephenrcovey Click To Tweet

What gets you out of bed in the morning?  What motivates you?  Did you know that motivation is a finite resource?  Listen to Christie and Jeff talk about motivation and how they keep the “fire in the belly” every day.

Discussed in This Episode

Significant Quotes

09 – Goal Setting – Using tools and techniques learned from Steven Covey, Zig Ziglar and Brian Moran

In this episode, we cover the ever popular topic of Goal Setting.  Yes, I heard collective groans as soon as I typed that topic.  All joking aside, if you want to achieve true success, you have to take this topic seriously…and we don’t mean just once per year!

It’s not WHAT you know, it’s not even WHO you know, It’s what you IMPLEMENT that counts. – Brian Moran

Goal planning is not a one-time event.  It is an on-going, iterative process.  So how do you plan for goal success?  In this episode, we will discuss techniques such as:

  • Establishing a baseline
  • Challenging your assumptions
  • Breaking down your goal into 12 week objectives
  • Getting an accountability partner

Discussed in This Episode

Significant Quotes

You can take a big step or a small step, just take a step, whatever you can do, and take it now – Zig Ziglar

Tweet: You can take a big step or a small step, just take a step, whatever you can do, and take it now #thewhyandthebuy #zigziglar #goalsetting

Is the goal you are setting aligned with what is ultimately important to you? – Jeff

Tweet: Is the goal you are setting aligned with what is ultimately important to you? #thewhyandthebuy  #goalsetting

It’s a lot easier to do something on someone else’s behalf than it is to do something just for yourself – Christie

Tweet: It's a lot easier to do something on someone else's behalf than it is to do something just for yourself #thewhyandthebuy  #goalsetting

02 Killing Your Sacred Cows – Inspiration for challenging your beliefs from Zig Ziglar, Tim Ferris, and Malcolm Gladwell

In this episode, we discuss the concept of sacred cows.  What is a sacred cow you ask?

Merriam-Wester definition

sacred cow – one that is often unreasonably immune from criticism or opposition

In our last podcast, we covered the concept of personal biases and beliefs vs data that proves otherwise.  Preconceived ideas and long held beliefs are being challenged everyday in our society.  Some of the topics we address include:

  • How are you challenging your preconceived notions about your business?
  • How is your competitive landscape changing?  What about your customer’s competitive landscape?
  • How are you challenging yourself?  Does your current role suit you best or are you doing it because that’s what you have always done?
  • How are you evaluating your performance?  How are you challenging your ideas about how you should spend your time?

Discussed in This Episode

Significant Quotes

We aren’t suggesting you have to kill every Sacred Cow, but we definitely think you should be aware of them. Make sure you can acknowledge them, explain them, and you have a reason to continue to believe in them. – Christie

 

Why are you doing what you are doing? Why is your customer doing what they are doing? And why is what you are doing leading them to make a decision in your favor? – Jeff

 

https://ziglarshow.com/ – Zig’s prized ham story

 

Customers are saying, You don’t know what I want, You’re not listening to me when I do tell you, and there is a lot you can do to make my life better if you just ask – Christie

 

I had this sense for years that if I was not busy, I was not valuable. That was my sacred cow, that busy equated to value – Christie

 

Anyone in business now needs to make time for creativity. You have to be able to bring more value than just pulling a lever in an assembly line – Jeff

 

We need to be careful Christie, we may end up starting a revolution – Jeff