117 Expanding Beyond Your Echo Chamber with Mike Simmons

Our guest this week is, Mike Simmons, Co-Founder of Catalyst Sale and host of The Catalyst Sale podcast

Mike has more than 20 years of operations, consulting, sales and sales leadership experience, 15 of those in the EdTech space. He’s a self-described life long learner, creative, analytical, and driven to achieve results. Mike has built, lead, and optimized sales organizations leveraging both direct and indirect teams.

We want to know YOUR top networking tips, strategies and connection success stories. Send them to info@thewhyandthebuy.com and you just may hear yours on our next episode!

On today’s podcast

3:00 – The “me, me, me” approach to networking
4:57 – How Mike manages to engage quickly online
10:30 – Using twitter chats to build an active network
14:00 – Rounding out your networking plan
18:00 – Expanding your network beyond your echo chamber
22:30 – Don’t be a social media or networking lurker
30:00 – Leverage your own company

Have you heard about our Small Business Breakthrough program? If you own or want to own a small business but are struggling in certain areas, we want to help you. Email breakthrough@thewhyandthebuy.com for more information.

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Based on a special report titled “Managing with the Brain in Mind” written by David Rock, founding president of the NeuroLeadership Institute.  Chad Harrison takes us through the concept of managing employee engagement using the SCARF method.

What is the SCARF method you ask?  Neuroscientists believe people respond to all things with either a threat or a reward response.  In turn, they also believe you can drive specific behavior if you focus on five key social qualities that will trigger a reward response.  These five qualities are Status, Certainty, Autonomy, Relatedness, and Fairness (SCARF).

If you are a leader (or aspiring leader) in your organization, plan to listen to this one more than once.  There was so much richness in this discussion, we had to split it in to 2 parts.

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70 Selling like a Marine with Paul Boucherle

When you think of someone who is prepared for anything, does anyone match that description more than a military veteran?

Our guest this week is, Paul Boucherle, a Marine veteran, titan of the security sales industry and now a consultant who is devoting his life to helping companies find the right talent and veterans find good jobs. He says most veterans are equipped to be great sales leaders. 

In this fascinating interview we talk about his new venture, SalesMarines. SalesMarines provides veterans and employers an opportunity to discover the perfect fit. They align and train veterans using 50+ years of combined knowledge and experience to offer top of the line candidates.

Learn more about SalesMarines here.

Learn more about Paul here.

On today’s podcast

4:31 – How Paul is helping companies find qualified sales people and helping veterans find good jobs.

7:46 – How to identify people who are qualified for sales

11:30 – The number one concern of all senior sales management

15:00 – Matching a company and an individual using the principle of “time to productivity”

19:44 – Does the regimented life of a veteran hurt them in sales?

21:54 – How does veteran preparedness translate to sales preparedness

24:28 – How to balance objective assessments versus subjective analysis in hiring and recruiting

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Don’t forget to subscribe rate and review our podcast. It only takes a second and helps us make more podcasts for you.

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39 Understand, Motivate, and Own: Leadership development with John Brantley

“In this fast paced world, we need people who understand, master and own what they do.  We don’t need competent and compliant people.” – John Brantley

This was a fun conversation with John Brantley in this episode.  John is a past NSA Georgia President, President of Auxin360, and co-founder of BAM Adventures.  With over 25 years of building leadership, training, and coaching systems with corporations and military families, he knows his stuff.

If you are struggling with any portion of leadership in your organization, you have to listen to this episode.If you are a leader (or aspiring leader) in your organization, plan to listen to this one more than once.  There was so much richness in this discussion, we had to split it in to 2 parts.

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37 Ultimate Leadership with Chris Cebellero

This week, Chris Cebellero stops by to talk about key elements of leadership success. Chris Cebollero is an Internationally recognized Leadership specialist, coach, motivational lecturer and is the best selling author of Ultimate Leadership – 10 Rules for Success.
Chris has been seen on ABC, NBC, CBS, and FOX. He is a Certified Member of the John Maxwell Team, and is an Official Member of the Forbes Coaching Council. Chris has spent 30 years in the Emergency Medical Services career field and continues to be an advocate for delivering the best care possible.

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36 Rethink The Way You Sell – Prospecting Strategy #2

This week, we are beginning to unpack several elements from Jeff Bajorek’s new e-book – Rethink The Way You Sell.  This will be the first of a series of 5 episodes aired over the coming months and focused on prospecting.  Jeff lists 5 key ingredients to a strong prospecting plan in his e-book and we will dive into them one at a time.

  • Know what you bring to the table
  • Know who you need to be talking to
  • Create tension to create sales
  • Be the expert
  • Keep your swagger

Discussed in This Episode

Significant Quotes

35 Managing with the Brain in Mind with Chad Harrison – Part 2

Based on a special report titled “Managing with the Brain in Mind” written by David Rock, founding president of the NeuroLeadership Institute.  Chad Harrison takes us through the concept of managing employee engagement using the SCARF method.

What is the SCARF method you ask?  Neuroscientists believe people respond to all things with either a threat or a reward response.  In turn, they also believe you can drive specific behavior if you focus on five key social qualities that will trigger a reward response.  These five qualities are Status, Certainty, Autonomy, Relatedness, and Fairness (SCARF).

If you are a leader (or aspiring leader) in your organization, plan to listen to this one more than once.  There was so much richness in this discussion, we had to split it in to 2 parts.

Discussed in This Episode

Significant Quotes

34 Managing with the Brain in Mind with Chad Harrison – Part 1

Based on a special report titled “Managing with the Brain in Mind” written by David Rock, founding president of the NeuroLeadership Institute.  Chad Harrison takes us through the concept of managing employee engagement using the SCARF method.

What is the SCARF method you ask?  Neuroscientists believe people respond to all things with either a threat or a reward response.  In turn, they also believe you can drive specific behavior if you focus on five key social qualities that will trigger a reward response.  These five qualities are Status, Certainty, Autonomy, Relatedness, and Fairness (SCARF).

If you are a leader (or aspiring leader) in your organization, plan to listen to this one more than once.  There was so much richness in this discussion, we had to split it in to 2 parts.

Discussed in This Episode

Significant Quotes